During my tenure in-house at Morgan & Morgan, I collaborated on a wide range of high-profile partnerships spanning sports, entertainment, and media. I contributed to campaigns and activations with UFC and WWE that amplified athlete and fan engagement through targeted storytelling and branded content. I worked with Barstool Sports to reach passionate, digitally-native audiences via social-first creative and promotional integrations. In the major league arena, I supported partnerships across the NFL, MLB, NBA, NHL, and MLS. Developing on-field and in-arena activations, sponsorship messaging, and community programs that connected teams and fans to the firm’s promise of advocacy and justice. My work extended into motorsports with NASCAR and directly with Kyle Busch, and RCR Racing, designing multiple car wraps and racing suits with that collaboration. Across every collaboration, I focused on clear strategic objectives, measurable activation plans, and cohesive creative that reinforced Morgan & Morgan’s brand while delivering value to partners and their audiences.